Legal Web Leads
Exclusive online inquiries for personal injury, motor vehicle accident, SSDI and workers' compensation firms, screened by questionnaire and sent to your email or CRM in real time.
Legal web leads
What is a legal web lead?
A legal web lead is the set of answers a person looking for a lawyer submitted online, screened against your criteria and sent to your firm in real time by email notification or API. Your intake team then calls the prospect back.
Grow My Firm Online sells exclusive web leads and live call transfers in four practice areas: personal injury, Social Security Disability Insurance (SSDI), motor vehicle accident and workers' compensation. Grow My Firm Online generates more than 200,000 legal inquiries a month.
Who it is for
Which firms should buy web leads?
- Firms whose intake team can call a new lead back within minutes.
- Firms that want leads to land directly in their CRM or intake software.
- Firms that want to read the prospect's answers before the first call.
How it works
How are legal web leads screened?
Prospects fill out a questionnaire that checks they are a good fit, with questions such as when the accident took place, how long they have been out of work and whether they suffered an injury. The answers are then filtered by geographic area, practice area and the answers themselves. Only leads that match your filters are sent. See how legal leads are pre-qualified.
Questionnaire
Choose from a selection of pre-set qualifying questions for your practice area.
Filters
Filter by location, schedule and case-fit answers such as representation status.
Daily caps
Decide how many leads you want per day and add volume when your team is ready.
Delivery and reporting
How are web leads delivered and tracked?
- Sent in real time by email notification or API into your CRM.
- Exclusive: each web lead goes to one firm only.
- Review progress and real-time reporting in your personalized web portal.
- Leads that miss the agreed criteria are credited back under the campaign's return policy.
- No long-term contract is required for the standard lead program.
Speed matters: a web lead is a person waiting for a lawyer to call. Prefer to talk to prospects the moment they reach out? See live transfer legal leads.
Practice areas
Which practice areas are available as web leads?
- Personal injury leads
- Motor vehicle accident leads
- Social Security Disability (SSDI) leads
- Workers' compensation leads
New to buying leads? Read how buying legal leads works.
FAQ
Legal web leads: frequently asked questions
What is a legal web lead?
A legal web lead is the set of answers a person looking for a lawyer submitted online, screened against your criteria and sent to your firm in real time by email notification or API.
How are web leads delivered?
In real time, by email notification or by API straight into your CRM or intake software.
Are legal web leads exclusive?
Yes. Each web lead is sent to one firm only and is never resold to other firms.
How fast should we call a web lead back?
As fast as possible. The prospect is waiting for a call, and the chance of reaching them drops as minutes pass, so web leads work best for teams that call back right away.
Which practice areas are available as web leads?
Personal injury, motor vehicle accident, Social Security Disability Insurance (SSDI) and workers' compensation. Grow My Firm Online does not sell leads in other practice areas.
Ready to start getting more leads?